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    SERVICES

    Praise for Brooke

    B Squared’s impact on our social-media engagement has been huge. We’ve been able to grow our user base by more than 50,000 members since the team has been working on our account. It’s great to have a trusted resource behind both our paid media spend and our organic outreach.

     

    NICHOLAS ZIEGLER, Manager, Marketing and Brand Strategy at Payce

    Media Appearances

    Media Appearances and Speaking Engagements
    Brooke Sellas is a trusted voice in the world of social media, customer experience, and digital strategy. Whether on stage, on camera, or on a podcast mic, she delivers sharp insights with zero fluff and maximum impact.

    Speaking opportunities:

    Global Keynote Speaker on Social CX

    If you want to understand the future of social customer care, start with one of the leading voices defining it. Brooke has delivered keynote addresses on major stages across the globe, sharing her expertise on social customer experience, digital transformation, and brand engagement. Her talks connect strategy to action—and audiences to results.

    Author of Conversations That Connect
    Social media isn’t about campaigns—it’s about conversations. Brooke’s bestselling book explores the modern science of connection through the lens of the social penetration theory applied to the digital customer journey flywheel. Since its release, she’s been invited dozens of times to speak publicly on social media intelligence, as well as private company-sponsored sessions, on how brands can use real conversation to drive real business.

     

    Trusted Voice Across 100+ Media Appearances
    With more than 100 media appearances—from top podcasts to YouTube shows and international stages—Brooke is a sought-after expert on social media customer care, brand engagement, and AI-powered strategy.
    Media-Ready Thought Leader

    From panel discussions to solo spotlights, Brooke brings a unique mix of research, real-world experience, and practical takeaways that resonate with both marketing pros and C-suite decision makers.

    Teaching

    Brooke Sellas has 15+ years of marketing experience, with over ten years focused specifically on social media marketing.  She has taught social media classes at elite universities such as NYU, Baruch College, and the University of California. As a speaker, Brooke has commanded the stage at some of the largest and well-known marketing events from coast-to-coast, including Social Media Marketing World, B2B Marketing & Sales Exchange, INBOUND, and MarketingProfs B2B Forum.

    Teaching options with Brooke:

    University Courses

    The classroom isn’t just where lessons happen—it’s where minds change. Brooke has taught social media marketing, customer experience, and digital transformation courses to undergraduate and graduate students at some of the most prestigious institutions in the country. She’s known for bringing real-world expertise into the classroom, translating complex theories into actionable strategies. Her students leave with a deeper understanding of how social media can shape business growth.

    Custom-Designed Corporate Courses

    Learning is most powerful when tailored to your team’s needs. In addition to teaching at universities, Brooke designs bespoke courses for internal teams across various industries. These courses are specifically tailored to company goals, integrating the core principles from her book Conversations That Connect to address unique business challenges. Expect custom content that lays the foundation for real-world results tailored to your team’s needs.

    Keynote Workshops

    Engagement isn’t a buzzword—it’s a skill. In her keynote workshops, Brooke focuses on actionable strategies for social media engagement that lead to customer loyalty and business growth. Whether it’s an intimate session or a large corporate training, she delivers practical techniques that attendees can implement immediately. Her workshops go beyond theory to help brands see real impact. This is a great option as one-day intensive or half-day workshop.

    Coaching

    From aspiring weather girl to CEO of a seven-figure agency partnering with global brands like Cisco, Brother, AAA, and Wolters Kluwer, Brooke Sellas has built her career on grit, vision, and an unrelenting drive to make social media work for business. As an author, keynote speaker, and founder of a thriving agency, she’s uniquely positioned to mentor those who want to level up and create real impact in the world of social media marketing.

    Coaching options with Brooke:

    One Hour Strategic Consult

    Looking to gain clarity or get actionable advice in a short time? The consulting session with Brooke is perfect for those who need expert guidance on their current strategy or business direction. During this 60-minute session, you’ll walk away with specific insights, action steps, and advice that you can immediately implement. You’ll receive a summary of the next steps following your session, ensuring that you have a clear roadmap to follow. It’s also a great kick-off session before investing in a mentoring arrangement.

    Ongoing Mentoring

    For those who want a deeper, more strategic partnership, Brooke offers ongoing mentoring. Together, you’ll build a tailored strategy, set milestones, and create a plan to scale your business. Whether you’re starting out or looking to refine your current approach, this long-term coaching program is designed to hold you accountable, provide feedback, and help you implement a sustainable growth plan.

    B Squared Media

    Social Media Intelligence Services
    Most brands are still treating social media like it’s 2015. If you’re not evolving, you’re losing customers. We’re not here to play nice with outdated strategies. We call out what’s not working and fix it fast—with data, empathy, and experience. Real talk. Real results.

    What we do:

    Social Customer Care That Drives Revenue
    If you’re not using social care to drive sales and retention, you’re leaving money on the table. Most brands treat social care like a cost center. We don’t. We treat it like the powerful revenue channel it actually is. By capturing conversations in real time, we help you drive sales, increase retention, and boost loyalty. Stop reacting. Start profiting.
    Conversations Over Campaigns
    Social isn’t a billboard. If you’re not talking with your customers, you’re just talking at them. Forget vanity metrics. We focus on meaningful customer interactions that lead to real outcomes. No fluffy engagement hacks—just strategy rooted in what your customers actually say and do. The conversation is the campaign.
    Smart AI Meets Human-First CX

    AI can assist, but humans build relationships. Brands need both to create real customer experiences. We blend automation with empathy. That means bots where they make sense, humans where they matter most. Our approach makes AI a tool—not a crutch. Because relationships still need people.

    Social, CX and Business Growth—Connected

    Your customer experience doesn’t stop at your website or call center. Social is where customers really talk—so why aren’t you listening? Most companies silo social media. We don’t. We connect your social strategy directly to your customer experience and business goals. No more guessing if social matters—it does, and we prove it. Social care drives bottom-line impact.

    Insights, Not Just Information: Social Media Intelligence

    We don’t just talk about engagement—we track business outcomes. Our social intelligence insights are a result of our social media strategies. The result is social intellgence that is measurable, profitable, and essential to your growth. Social intelligence isn’t optional. It’s your next competitive edge.

    Appearances